writing a cover letter for no specific job

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How to Write a Cover Letter for an Unadvertised Job

Job Application Letter Sample and Writing Tips for a Role That's Not Advertised

• Tips for Writing Your Cover Letter

What to Include in Your Cover Letter

• Cover Letter Example and Template

Proofread Your Documents

How to send your letter.

• How to Send Your Resume

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How do you write a job application letter for a role that isn't listed? Not all companies advertise job openings. Some companies get plenty of applicants without advertising. Other companies may not be in hiring mode but will consider applications from qualified candidates if they anticipate an opening in the near future.

Sending a resume and cover letter to an employer, even though you aren't sure if there are available jobs, is a way to get your candidacy noticed. It may also get you advance consideration for positions that have just opened up. If you have the skills the company needs, it may even get you considered for a brand-new position.

When you know an employer has an opening, don't hesitate to apply.

If you have a company you'd love to work for , consider taking the time to reach out and connect regardless of whether the organization is currently hiring.

Tips for Writing a Cover Letter for an Unadvertised Job

What's the best way to apply for unadvertised job openings? It depends on whether you know there is a position available, but the company hasn't listed it, or if there's a company you want to work for and you don't know if there are open jobs.

Kelly Miller / The Balance

When You Know There Is a Job Opening

If you know the company is hiring but hasn't advertised the position, write a traditional   cover letter  expressing your interest in the open position at the company. Be sure to specifically relate your qualifications for the job.

When You Don't Know If the Company Is Hiring

Writing a cover letter for an unadvertised opening (also known as a   cold contact cover letter  or  letter of interest ) is a little different than writing a cover letter for a job that you know is available.

With this type of letter, you will need to make a strong pitch for yourself and how you can help the company. Below are some tips on how to write a cover letter for an unadvertised opening.

• Mention your contacts.  If you know someone at the organization, mention this at the beginning of the cover letter. Having a contact at the company is a great way to get your foot in the door, even if the company isn’t actively hiring.
• Use paper or email.  You can send your letter via paper or  email . Sending an old-fashioned paper letter works well  for this type of letter , because it may have a better chance of being read than an email, which could be deleted without even being opened.
• Include a resume.  Whether you send your cover letter via paper or email, be sure to include a copy of your resume. Make sure you  tailor your resume  to the company and type of job you are looking for.

Below is detailed information on what to include in your cover letter, along with links to example cover letters.

Your Contact Information Name Address City, State Zip Code Phone Number Email Address

• Cover Letter Contact Section Examples

Greeting If you can find a contact person at the company, direct your letter or email message to them. Here's how to find  contacts at companies .

If you can't locate a contact person, address your letter to "Dear Hiring Manager" or leave out this section and start with the first  paragraph  of your letter.

• Cover Letter Greeting Examples

Body of Cover Letter The goal of your letter is to get noticed as a prospective employee even if the company isn't hiring immediately. Your letter should explain the reason for your interest in the organization, identify your most relevant skills or experiences, and explain why you would be an asset to the company.

First Paragraph: The first paragraph of your letter should include information on why you are writing. If you know someone at the company, mention it now. Be specific as to why you are interested in this particular company.

Middle Paragraph(s): The next section of your cover letter should describe what you have to offer the employer. Again, be specific as to how you can help the organization.

Final Paragraph:  Conclude your cover letter by thanking the employer for considering you for employment.

• What to Include in the Body Section of a Cover Letter

Closing Best Regards,  (or choose another closing from the examples below)

• Cover Letter Closing Examples

Signature Handwritten Signature  (for a mailed letter)

Typed Signature When you are   sending an email letter,  be sure to include all your contact information in your signature.

• Signature Examples

Cover Letter Example for a Job That's Not Advertised

You can use this sample as a model to write a cover letter. Download the template (compatible with Google Docs and Word Online), or read the text version below.

Cover Letter for a Job That's Not Advertised (Text Version)

Your Name Your Address City, State Zip Code Your Phone Number Your Email Address

Contact Name Title Company Address City, State Zip Code

Dear Mr./Ms. LastName,

As an Information Technology professional with high-level management experience in the IT industry, I learned that the best way to achieve success was to motivate the resources I had with well-defined objectives and empowerment.

A management belief based on integrity, quality, and service, along with a positive attitude, an aptitude for strategic thought and planning, and the ability to adapt quickly to new ideas and situations allows me to achieve consistent and significant successes in multiple industries.

My personality profile says:

• A confident, driven individual who reacts quickly to change.
• A self-starter with a strong sense of urgency who responds positively to challenge and pressure.
• A fast learner who is a practical and ingenious problem solver.
• A fluent and articulate communicator, flexible and responsive. A self-directed, goal-oriented doer.

My former managers say:

"The Information Technology Analysis will serve as a guideline for making positive contributions... Your management style provided a footprint for younger members of our organization... a very positive impression of the contributions you made to our business and its growth." Gregory Hines, President and CEO, Information Data Technology.

"The most important source of growth in our data technology business ... able to focus the team and manage the product to a successful introduction ... due in large part to his own personal commitment ... excellent IT project management and operational management skills." Pauline Hallenback, CTO at Information Systems.

"Your strengths as a manager are many and varied... all issues are confronted in a timely manner ... management by objectives comes as a second nature to you." Jackson Brownell, Director of Operations, Denver Technologies.

ABC Company is a company that would provide me with the opportunity to put my personality, skills, and successes to work. At a personal meeting, I would like to discuss with you how I will contribute to the continued growth of your company.

Best regards,

Carefully proofread both your resume and cover letter before you send them. Here are proofreading tips for job seekers.

When sending your letter via email, write your letter in the email message and attach your resume to the message. In the subject line, put your name and the reason for writing (Your Name - Introduction).

• Email Subject Lines

How to Send Your Resume With Your Cover Letter

Here's how to send your resume with your cover letter:

• How to Email Your Resume
• How to Send Your Resume as an Attachment
• How to Mail a Resume and Cover Letter

Key Takeaways

Take initiative. Not all companies immediately advertise opening positions. Taking the initiative to send a cover letter of introduction “on spec” may garner you an interview for either an existing or a newly developed job role.

Apply to your dream company. Nothing ventured, nothing gained. If there is a company you’ve always wanted to work for, reach out to their hiring department with a strategic letter that presents your qualifications and interest in their organization.

Build upon your contacts. A good way to get your foot into the door at a company is to begin your letter of introduction by mentioning the contacts you know who work there. Take this to the next level by proactively asking these contacts—before you send your cover letter—if they would be willing to put in a good word on your behalf with their employer. 

• Career Blog
• Resume/CV Writing
• Job Applications

How to apply for unadvertised jobs: the cover letter that opens doors

Found your perfect company but they are not currently hiring? Apply for unadvertised jobs with this cover letter so you can land your dream role.

When you find that rare company that you really want to work for its a big deal. Whether it is perfect for your first big break or its the ideal organisation to take you up that next rung in your career, the right company can ignite a passion for your future and motivate you to be the best you can be.

But this can all come crashing down when you find that all their positions are filled and there are no current job openings.

So what should you do about this? Sit tight and wait for a position to come available or something else?

In this post we will explore that ‘something else’ you need to do – plus how to make it happen.

Let’s start by tackling the first big question.

Is it worth your time reaching out to an organisation when they don't have any job postings?

The answer to this is a resounding yes and there are three main reasons for this.

Most positions aren’t advertised

It is estimated that 70% of positions are never advertised . This may seem hard to believe at first but when you think a little deeper it becomes obvious why this is the case.

To the outside world it may look like there are no opportunities within a company if their vacancies page is empty but on the inside any or all of these things will actually be happening.

• People are taking retirement or resigning due to factors such as taking a new job elsewhere, moving to another location, or making a career change.
• Some will unfortunately be struggling with their role and are about to lose their job or be deployed elsewhere in the organisation.
• Others will be flying high and are about to be promoted, leaving a gap to be filled behind them.
• Then there is organisational change that will involve recruitment such as new projects and business being won, products ready to be taken to market, services that need developing, or restructuring of departments and or teams.

Can you see how a timely application from a qualified candidate could be warmly welcomed, eliminating the need to advertise or instruct recruitment consultants and pay their high fees? 

There’s far less competition when you apply for unadvertised jobs

Despite the fact that most jobs never get advertised, most people don’t send speculative applications to companies.

Think about that for a minute.

Your application could be the only one or just one of a handful for a particular opening.

You won’t get lost in the crowd and you will have a much better chance of being considered in the absence of high competition.

You can bypass Applicant Tracking Systems

Most advertised positions will involve adding your details to a company’s Applicant Tracking System.

Whilst these are necessary due to the high volume of applications companies receive today, they can cause serious issues for both the jobseeker and the employer.

Jobseekers need to ensure they submit an ATS friendly resume so they don’t get rejected. If they don’t, employers and recruiters can miss out the best talent just because of design issues.

A speculative application bypasses this and gets straight to the decision makers instead.

Before you rush off though and start reaching out to loads of companies directly, I do have a word of caution.

Don’t apply for unadvertised jobs until you have done this

Whilst a timely application from a qualified candidate will be warmly welcomed, the reverse is also true.

Sending out generic approaches with little thought or research will not get the results that you want and will definitely work against  you.

At best you will be ignored but at worst, they may get irritated which will not help you when there is an advertised vacancy in the future.

Remember, you’re being proactive and trying to ‘sell yourself’ to the company.

To do this effectively you will need to have a good understanding of what the company needs now and provide an answer for a problem they might not currently have (or know they have), but are likely to have in the future.

This all comes down to putting in some research.  Check out their company website, their LinkedIn page, and set up Google alerts for their latest press releases. And don’t forget to reach out to your contacts that may have inside knowledge or even better, a name of someone that could be a mutual acquaintance.

Once you have completed your research, you will be ready to put your killer cover letter together.

The 7 sentence cover letter to use when you apply for unadvertised jobs

The trick to getting this right is having a great balance between selling yourself and using the right tone.

This can be achieved if you follow this formula.

Start with why you are writing to them

These are busy people so you need to get straight to the point to enable them to speed read your application.

Tell them why you want to work specifically for their company 

You need to let them know that you are not desperately sending your resume out to ‘anyone that will have you. ’

“The reasons I want to work here are…” This is where your research is crucial because it proves that you are serious about their company.

Explain what you can offer and why you’re a great fit.

"I offer X years of experience in this particular industry/sector, performing these particular jobs which makes me a great fit to support your organisation and the products/services it delivers."

Give a significant relevant achievement

Be careful to keep this relevant. It doesn't matter how impressive an achievement is, it will have little impact if they can’t see how it could benefit their organisation.

“In particular, one of my biggest achievements to date has been ….. [explain] and I would relish the opportunity to deliver the same results for [their company name].

Point them to your resume

“To gain a quick overview of what my contribution could be, please take a look at my profile on my attached resume.”

You are telling them that your resume has a profile they can speed read plus it will make them curious to take a look.

Add a call to action

“I would welcome the opportunity to speak with you about any current or upcoming positions that may be a great fit for my experience.”

Thank them 

“Thank you for your time and consideration and I look forward to talking with you soon.”

Cover letter sample for how to apply to a company when they are not hiring

So what does this look like in practice then?

To help you put yours together, here is an example of what this looks like as a complete cover letter.

This is based on a Project Manager but you can see how easy it is to adapt to any industry or skill set.

Dear [hiring manager/recruiter’s name]  - you will have gleaned this from your research.

I am writing to enquire about any potential opportunities at [company name] that may fit my skills and experience.

The reason for contacting you specifically is that my research showed that you mainly deal with X projects, which is my main area of interest and expertise.

I offer [insert number of years] years of experience within [name your industry/sector] underpinned by [name specific skills or qualifications].

For example, one of my biggest achievements to date has been the X project where I successfully ….. [explain] and I would relish the opportunity to deliver the same results for [their company name].

To gain a quick overview of what my contribution could be, please take a look at the profile on my attached resume.

I would welcome the opportunity to speak with you about any current or upcoming positions that I could make a positive contribution to.

I appreciate how busy you must be so thank you so much for your time and consideration and I look forward to talking with you soon.

Key Takeaways

Companies are constantly recruiting but typically just a few positions actually make it out on to their career pages or get promoted on job sites.

This means that it is a great idea to reach out to potential employers and apply for unadvertised jobs.

However, you must put in the research so that you can explain why you want to work for them and why you would be a great fit, otherwise you may come across as looking desperate.

If you use this cover letter formula, they will want to snap you up before their competition gets the chance to hire you

About the Author

Mark Daniel

A global resume writer and career coach, Mark is known for his honest, direct, and hard-hitting advice, helping people manage job applications and succeed at interviews. Now based on the Sunshine Coast in Australia, he is the co-founder of Real Life Career Advice and a prolific publisher, contributing to several industry magazines and his daily career advice blog to his 45,000 LinkedIn followers.

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How to Write a Cover Letter Without a Job in Mind

When you're getting a jump-start on the job-seeking process, crafting a detailed, persuasive resume and cover letter is likely the No. 1 item on your agenda. While it's fine to draft a generic cover letter that doesn't pertain to just one specific job, ideally, you'll eventually want to customize and tailor the letter to the employer you're sending it to.

All-Purpose Introduction

The introductory portion of your cover letter should indicate the type of job you're applying for, where you heard about the company and why you think you'd be a good fit. Example:

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I was very excited to learn that COMPANY NAME is hiring for the position of BLANK. I became aware of your opening from BLANK, and I feel I'd be a great fit, as I've been working in BLANK industry for five years.

All-Purpose Credentials

The next section of your cover letter should detail your work experience, using care to reference the key elements of the job description, and touch on the main hiring criteria the employer lays out in the listing. These will vary from job to job, but your all-purpose cover letter template should follow this basic format. Here are some things to include:

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• Your experience
• Specialized skills
• Significant achievements

I've worked as a department store manager for 15 years. I have experience in merchandising, handling vendors, hiring and training and overall operational functions. In my last role, I oversaw an expansion effort that doubled the size of our company.

Soft Skills

Regardless of the type of job you're applying for, many of the same soft skills will apply. These include your ability to collaborate, think critically, make decisions and be detail oriented. Use this type of verbiage:

I consider myself to have exceptional time management skills, and I enjoy working both independently and as part of a team. I have a good temperament for management, and I strive to ensure my staff is happy, trained and fulfilled in their roles.

Again, reference individual job listings to tweak this verbiage based on the requirements of the particular position you eventually use it for.

Finish Strong

One of the key ways to customize your all-purpose cover letter to an individual employer is to close with a strong statement that outlines why you want the job and why you're the right candidate.

I've always held this organization in high regard and would love the chance to be part of such a respected business. I believe you'll find my dedication, work ethic and loyalty is well in line with the high standards you've established for your company.

When you're drafting a somewhat generic cover letter to alter and use in different circumstances, use extra care in proofreading it before you send. You don't want to inadvertently reference Company A in a letter you're sending to Company B.

• Forbes: I've Read More Than 300 Cover Letters, And This Is How I Decide If They're Good Or Bad Within Three Minutes
• CNN Money: How to Write a Killer Cover Letter
• Use your word processing application's mail merge feature to create letters for several different addressees. Include the name of the company, the recruiter's name if you have access to it, and the street address, city, state and zip for each letter. Don't address letters "to whom it may concern." It's an impersonal greeting that tells the reader right away that it's probably just a form letter. If you cannot access the name of the recruiter or hiring manager, address the letter to "Dear XYZ Corporation Recruiter."

Lisa McQuerrey has been a business writer since 1987. In 1994, she launched a full-service marketing and communications firm. McQuerrey's work has garnered awards from the U.S. Small Business Administration, the International Association of Business Communicators and the Associated Press. She is also the author of several nonfiction trade publications, and, in 2012, had her first young-adult novel published by Glass Page Books.